2015 will soon be coming to an end, but there is still
plenty of time to up your marketing game before the New Year. Real estate agents should always keep in mind
that when it comes to marketing you should always put your client’s needs
Here are 5 effective
marketing tips for every real estate.
Mobile Friendly –
As a busy real estate agent on the go, not only do you need to be able to use
mobile devices to conduct business, your business needs to be mobile
friendly. Everything from your website
to your emails should be designed to be read across all mobile devises. Nearly
66 percent of all emails are opened and read by either a mobile phone or
Marketing – Finding the time to draft that perfect eNewsletter or post
content to your social media accounts takes time and coming up with something unique
is sometimes a struggle. You want to
provide your readers with informative content that helps meet their need. You do not want to come across as if you are
trying to always sell them something.
These are great tasks to assign to a virtual assistant and our team at FSVA is experienced in
providing this service.
Facebook Exposure – Facebook is constantly making changes and in the past
year they have reduced the number of organic posts from businesses that show in
news feeds. An easy way to get your
Facebook posts seen is to use the “Boost Post” function. For a few dollars you can increase how many
people see your Facebook post by simply boosting it. Your eNewsletter or a featured listing is an
ideal post to boost and increase exposure.
Grow Your Database –
Sending a monthly or quarterly eNewlsetter to past clients is a must, but you
also must continue to grow your database and get your name in front of all
potential clients. A popular way to
gather new email addresses is through lead capture tools. However, do not be
afraid to simply just ask a potential client for their email address.
Marketing efficiently comes down to meeting the needs of a
potential or past client. We understand
that as a busy real estate agent you may not have time to devote to your
marketing needs. Let our team of
experienced real estate virtual assistants help. Contact us today to learn
how we can help your real estate business finish 2015 on a strong note!